The Responsible Flushing Alliance in Review

2022 was a breakout year for the Responsible Flushing Alliance. We launched the Flush Smart campaign, rolled out the “Do Not Flush” symbol and public awareness campaign in partnership with industry leaders, and declared July…

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Seriously, Flushable Wipes Are Flushable

We see it in the news… sewer clogs and overflows being blamed on flushable wipes. This has left some consumers torn between using chafe-inducing sandpaper squares (a.k.a. toilet paper) or use a wet wipe that will supposedly require a to call to a plumber after it’s flushed.

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Family, FOGs, and Fatbergs, Oh My!

Things have been dreary with shorter days and colder nights. But now, one of the most joyous times of the year is here – the holiday season! No matter what you celebrate, the holidays are…

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Coming Together To Solve Environmental Challenges

The SecureFLUSH®/Wastewater Partnership By John Iarocci, Vice President, R&D and Quality, Nice-Pak Wipes have been a hot news topic for many years, as non-flushable items were identified as a contributor to backups in sewer and…

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Teach Your Kid NOT to be a Clog Monster

Happy Back to School Month from your friends at the Responsible Flushing Alliance! A new school year means a new year of challenges to overcome and memories to make. We all want our children to…

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How to Observe Flush Smart Day, Every Day!

  On July 1, we observed the inaugural Flush Smart Day thanks to a resolution granted to RFA President Lara Wyss by Assemblymember Richard Bloom, the California statesman who largely brought the Wet Wipes Labelling…

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WOW (a.k.a. World of Wipes), Who Knew?

Last month I had the pleasure of speaking at the World of WipesÒ International Conference in Chicago. The panel I participated in was called “Nonwoven Substrates for More Sustainable Wipes.”   My presentation focused on RFA’s #FlushSmart…

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Flushing Awesome!

Overview So far this year, the Responsible Flushing Alliance and its supporting members are making a real difference in educating consumers about responsible flushing habits. The #FlushSmart campaign continues running strong on social, in the…

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