Potty Training — words that send shivers down the spines of parents everywhere. It’s a messy, often frustrating, but ultimately rewarding milestone. DUDE Wipes, known for its wipes designed for grown-up dudes, is tackling the…

How often do you think about where things go after you’re done with them? We often operate in a “take-make-waste” world where we take resources, make products, use them — and then discard them, where…

At RFA, we’re dedicated to educating the public about what not to flush. While many of us know the basics (look for the Do Not Flush symbol!), the conversation about period product disposal is too…

The Surprising Link Between Your Toilet and a Healthy Planet In celebration of Earth Month 2025, RFA would like to take the opportunity to remind everyone that our flushing habits have a direct impact on…

Well, that’s a wrap! This year’s annual meeting took place on Wednesday, March 19, as allies of smart flushing joined virtually to hear all about the Responsible Flushing Alliance’s innovative work and growth. RFA began…

Most people don’t think about wastewater infrastructure on a daily basis, but considering where we’d be without it, we really shouldn’t take it for granted. In the dark ages, households didn’t have drains or pipes…

Helping protect the environment and our nation’s wastewater infrastructure is at the heart of RFA’s mission. Part of this mission involves championing innovative solutions, which is why we’re proud to spotlight RFA member WaterWipes and…

The past year marks a significant shift in the Responsible Flushing Alliance’s approach to spreading the word on flushing smart. In previous years, we’ve driven home the importance of the “Do Not Flush” symbol in…

The Responsible Flushing Alliance (RFA) and Ecolab share a common mission: protecting vital resources for the well-being of people and the planet. In helping to safeguard wastewater infrastructure, RFA is prioritizing public health, sanitation and…

As an advisory board member to the Responsible Flushing Alliance (RFA), the Toilet Board Coalition shares a common understanding that toilets play a vital role in our communities. RFA prioritizes the sustainability of communities—and to…