Just because it can be flushed, doesn’t mean it should.

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The Real Problem

  • Studies show that 98% of Baby Wipes
  • materials that clog Paper Towels
  • equipment at wastewater Feminine Hygiene Products
  • treatment plants are Cleaning Wipes
  • non-flushable such as: Other Trash Not Designated to be Flushed

Keep Your Home Healthy By Knowing What Not to Flush

To help consumers keep their homes healthy and their plumbing systems safe and running smoothly, the wipes industry has developed new, stronger labeling guidelines that call for prominent positioning of the “Do Not Flush” symbol on the product packaging for non-flushable wipes.

Increasing Public Awareness About Smart Flushing Habits Will Lead to Real, Lasting Changes

When you flush products that were NOT designed to be flushed, you are flushing your money down the toilet. On average, it costs about $300-$450 to repair the damage to your home plumbing system caused by clogs. And if it requires a whole house repipe, the average cost can range from $4,000-$15,000.


Recent Blog Posts

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Flush Smart Day is On the Way!


Our second annual Flush Smart Day celebration is right around the corner, and it is already shaping up to be a can’t-miss event!  Last year, the state of California declared July 1 as “Flush Smart…

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Nonflushable wipes with “Do Not Flush” symbol go in the trash, not the toilet


 (BPT) If you have a pack or two of wet wipes around the house, you know how convenient and helpful these household items can be. However, baby wipes, makeup wipes, and disinfecting wipes are classified…

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Keep Mother’s Day Clog Free

With Mother’s Day around the corner, now is the time to reflect on all the reasons why we love the maternal figures in our lives. From providing sound advice to making delicious home-cooked meals, mothers…

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Protect Pipes and the Planet this Earth Day


Pollution is a serious issue that affects our day-to-day lives in big and small ways. This Earth Day is a reminder that our daily actions are investments into the future of planet earth, our collective…

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Spring Cleaning with RFA


Believe it or not, winter is almost over! As spring steadily approaches, you may be getting ready to clear out your house and prepare for some much-needed sunshine and fresh air. Before you begin your…

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A Love Letter to the Do Not Flush Symbol


RFA may have experienced incredible growth recently, but we recognize that all of this wouldn’t be possible without our one true love: The “Do Not Flush” Symbol. The DNF symbol, now prominently displayed on packaging…

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New Year, New Responsible Flushing Habits! Our #FlushSmart 2023 Resolutions


With a new year comes new resolutions! Whether you’re thinking about eating healthier, getting in shape, reading more books, or spending more time with loved ones, RFA wants you to keep flushing smart at the…

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The Responsible Flushing Alliance in Review


2022 was a breakout year for the Responsible Flushing Alliance. We launched the Flush Smart campaign, rolled out the “Do Not Flush” symbol and public awareness campaign in partnership with industry leaders, and declared July…

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Seriously, Flushable Wipes Are Flushable


We see it in the news… sewer clogs and overflows being blamed on flushable wipes. This has left some consumers torn between using chafe-inducing sandpaper squares (a.k.a. toilet paper) or use a wet wipe that will supposedly require a to call to a plumber after it’s flushed.